1: Check the Title Tags.
In our opinion, creating great title tags can be one of the most valuable ways to help increase your SEO. Make sure you have relevant, keyword-rich title tags for each page you create. This will make it easy for web browsers to search and display your website.
2: If you have a flash introduction, be sure there is a link that allows you to pass it.
Many webpages have a fancy splash page, but no way to navigate around it. Google cannot read into a flash page, so be sure to include a text link to your website’s second index. Overall this type of intro can add to your site's visual appeal, but don't let it ruin your opportunity to get indexed quickly.
3: Don't forget to check the META Tags.
When there is a lot of navigation code that wouldn’t make sense to a human searcher, Google relies on these tags to describe a site. Be sure to set up some valid keywords and a description- just in case.
4: Make sure all your links are in working order.
Check and double check to make sure there are no broken links on your site. Not only does this create errors for a web crawler, but it also creates problems for your site users. Nothing is more disappointing to a web surfer than believing they've found just the right info... only to discover the "page is not found." It reduces a website's credibility, and it leaves users feeling unfulfilled. Make sure you're information is plentiful, and your site is in perfect working order. These are the keys to web popularity and credibility.
5: Check the ALT Tags.
Few people take the time to put these in order, but ALT tags help spiders understand all of your graphics. Don’t spend too much time on this, but every little bit helps!
6: Check your frames.
If you use frames on your website, it may not be fully indexed. Google recommends that you check out this article by Danny Sullivan called Search Engines and Frames.
7: Question- Do you have dynamically generated pages?
Google claims they will be limiting the number of dynamic webpages they will index. It may help if you include some static content in your pages.
8: Keep your content fresh.
Google likes to index pages more frequently when they are updated on a regular basis. It’s also a great way to keep visitors returning when you offer them fresh new content. Blogs, articles, and new products/special offers are all a great way to keep Google - and customers - coming back for more.
9: The robots.txt
This file allows you to filter out the bots that crawl your website, plus you can restrict certain URLs that do not need to be indexed. This is a tremendous resource if used properly.
10: Caches
If you do not want Google to cache a website, simply include this line of code between your head tags:
META NAME="ROBOTS" CONTENT="NOARCHIVE"
Wednesday, July 30, 2008
Thursday, July 17, 2008
SEO Interview Questions.
1. Could u brief me your SEO career?
2. What is SEO and how it's going to help you?
3. What you do in different off-page optimization?
4. What you do in on page optimization?
5. What type of client websites your landing?
6. How your website get indexed in the search engines within 24 hours?
7. If i give one website, How you plan the strategy for that website?
8. If your client wants rank in France, what is your strategy?
9. Are you using manual directory submission r submitting in tool for directory submission?
10. How you check your website ranking?
11. What tools you using to track your website performance?
12. What you analysis, tracking your website?
13. What is competitor analysis?
14.What actually you analysis in your competitor?
15.What is social media optimization?
16.Social media optimization is that worthy to compare normal optimization?
17.What you do with your site videos??? You optimize the video or submitting the video?
18.How u optimize the video? And where you submit the video??
19.Where you do ppc in google adwords r yahoo?
20.In which forums you participate for seo updates and info??
21.If not, then how you updating the seo updates
22.What is robot.txt?
23.How you using robot.txt
24.Are you aware of noindex and nofollow?
25.For what purpose you using the noindex and nofollow
26.What is difference between noindex and nofollow?
27.What kind of directories you preferred for submission?
28.What is the minimum page rank you will submit in directories?
29.Do you think the page rank that much significant now a days?
30.What type of sites you working? Like finance r business
31.You work only in-house project r client project?
32.Could tell me any one keyword you got 1st rank in google?
Comments are welcome.. if you have some questions to add, please do it in comments part, ill make the changes.
2. What is SEO and how it's going to help you?
3. What you do in different off-page optimization?
4. What you do in on page optimization?
5. What type of client websites your landing?
6. How your website get indexed in the search engines within 24 hours?
7. If i give one website, How you plan the strategy for that website?
8. If your client wants rank in France, what is your strategy?
9. Are you using manual directory submission r submitting in tool for directory submission?
10. How you check your website ranking?
11. What tools you using to track your website performance?
12. What you analysis, tracking your website?
13. What is competitor analysis?
14.What actually you analysis in your competitor?
15.What is social media optimization?
16.Social media optimization is that worthy to compare normal optimization?
17.What you do with your site videos??? You optimize the video or submitting the video?
18.How u optimize the video? And where you submit the video??
19.Where you do ppc in google adwords r yahoo?
20.In which forums you participate for seo updates and info??
21.If not, then how you updating the seo updates
22.What is robot.txt?
23.How you using robot.txt
24.Are you aware of noindex and nofollow?
25.For what purpose you using the noindex and nofollow
26.What is difference between noindex and nofollow?
27.What kind of directories you preferred for submission?
28.What is the minimum page rank you will submit in directories?
29.Do you think the page rank that much significant now a days?
30.What type of sites you working? Like finance r business
31.You work only in-house project r client project?
32.Could tell me any one keyword you got 1st rank in google?
Comments are welcome.. if you have some questions to add, please do it in comments part, ill make the changes.
Tuesday, July 15, 2008
Friday, July 11, 2008
Tuesday, July 1, 2008
Google's Matt Cutts discusses how to improve your site's search ranking
More and more businesses are turning to the Web to find customers: $5.8 billion was spent on advertising in the first quarter alone, up 18.2% from the prior year, according to the Interactive Advertising Bureau. Google's share of Internet searches continues to rise as well — to a record 61.8% in May, according to measurement service ComScore Media Metrix.
If you haven't "optimized" your site, here's how:
1. Spotlight your search term on the page.
"Think about what people are going to type in to try and find you," Cutts says. He tells of meeting a chiropractor from San Diego who complained that his site couldn't be found easily using Google search. The words "San Diego chiropractor" were listed nowhere on his site. "You have to make sure the keywords are on the page," Cutts says. If you're a San Diego doctor, Des Moines architect or Portland ad agency, best to let people know so immediately, at the top of your page.
2. Fill in your "tags."
When creating websites, Internet coding language includes two key tags: title and description. Even if you don't know code, which is used to create pages, software programs such as Adobe's Dreamweaver have tools that let you fill them in in plain English (rather than "San Diego Chiropractor"). Tags are crucial, Cutts says, because what's shown in search results most often are the title and description tags.
If Cutts' chiropractor had properly tagged his Web page, a search would have returned something like this: "San Diego chiropractor. Local doctor serves San Diego community."
There's also a third tag, to add keywords, or search terms, but Cutts says Google doesn't put much weight in its rankings on that one.
3. Get other sites to "link" back to you.
Google says it looks at more than 100 pieces of data to determine a site's ranking. But links are where it's at, once your search terms are clearly visible on your site and the title and description tags correctly marked.
In a nutshell: Google ranks sites based on popularity. If authoritative sites link to you, you must be good, and therefore you get to the top of the list. If you can't get top sites such as USATODAY.com or The New York Times to link to you, try your friends. And what if they don't have a site? They probably do. Read on.
4. Create a blog and post often.
Cutts says blogging is a great way to add links and start a conversation with customers and friends. It will cost you only time: Google's Blogger, WordPress and others offer free blogging tools. With a blog, you can link back to your site and offer links to others. It's also a great way to start building content, Cutts says.
5. Register for free tools.
Google's google.com/webmaster offers freebies to help get your site found. You can upload a text-based site map, which shows Google the pages of your site (create it at www.xml-sitemaps.com). Once that's done, you'll be registered with Google, where you can learn vital statistics — including who is linking to your site and how often Google "crawls" your site for updates.
Google's Local Business center (google.com/local/add) is the place for business owners to submit a site so it shows up in local searches, with a map attached. Savvy consumers who use Google for searches know that the first 10 non-advertising results often are from Google Maps, so if you have a business and haven't submitted it, you're losing out on potential customers.
Don't overdo it
When weaving keywords into a main page, Cutts says, some zealous Web publishers will use the term over and over again. That's called "keyword stuffing." It's a big Google no-no that can have your site removed from the index.
"After you've said it two or three times, Google has a pretty good idea — 'OK, this page has something to do with this keyword,' " he says. "Just think about the two or three phrases you want to be known for and weave that in naturally."
For blogger newbies, Cutts knows that writing (for example, posting new material) doesn't always come easy. He suggests finding ideas by visiting social news sites such as Digg and StumbleUpon, to see what people are saying about your particular topic.
Aside from that, Cutts says, new material falls into the common-sense category: It's all about your business. "If I'm a plumber in Iowa, I may want to write about some of the strange things that happen to me on the job, or the five most common ways to fix a toilet," he says. "That kind of content can get really popular, and it's a great way to get links." Folks will post your piece on one of the social media sites. And with links comes higher Google rankings.
Finally, Cutts says, there is one big misconception about getting Google visibility that he wants to clear up: In order to be found at the top of Google's rankings, you do not also have to advertise.
"One thing doesn't have to do with the other," he says.
If you haven't "optimized" your site, here's how:
1. Spotlight your search term on the page.
"Think about what people are going to type in to try and find you," Cutts says. He tells of meeting a chiropractor from San Diego who complained that his site couldn't be found easily using Google search. The words "San Diego chiropractor" were listed nowhere on his site. "You have to make sure the keywords are on the page," Cutts says. If you're a San Diego doctor, Des Moines architect or Portland ad agency, best to let people know so immediately, at the top of your page.
2. Fill in your "tags."
When creating websites, Internet coding language includes two key tags: title and description. Even if you don't know code, which is used to create pages, software programs such as Adobe's Dreamweaver have tools that let you fill them in in plain English (rather than "San Diego Chiropractor"). Tags are crucial, Cutts says, because what's shown in search results most often are the title and description tags.
If Cutts' chiropractor had properly tagged his Web page, a search would have returned something like this: "San Diego chiropractor. Local doctor serves San Diego community."
There's also a third tag, to add keywords, or search terms, but Cutts says Google doesn't put much weight in its rankings on that one.
3. Get other sites to "link" back to you.
Google says it looks at more than 100 pieces of data to determine a site's ranking. But links are where it's at, once your search terms are clearly visible on your site and the title and description tags correctly marked.
In a nutshell: Google ranks sites based on popularity. If authoritative sites link to you, you must be good, and therefore you get to the top of the list. If you can't get top sites such as USATODAY.com or The New York Times to link to you, try your friends. And what if they don't have a site? They probably do. Read on.
4. Create a blog and post often.
Cutts says blogging is a great way to add links and start a conversation with customers and friends. It will cost you only time: Google's Blogger, WordPress and others offer free blogging tools. With a blog, you can link back to your site and offer links to others. It's also a great way to start building content, Cutts says.
5. Register for free tools.
Google's google.com/webmaster offers freebies to help get your site found. You can upload a text-based site map, which shows Google the pages of your site (create it at www.xml-sitemaps.com). Once that's done, you'll be registered with Google, where you can learn vital statistics — including who is linking to your site and how often Google "crawls" your site for updates.
Google's Local Business center (google.com/local/add) is the place for business owners to submit a site so it shows up in local searches, with a map attached. Savvy consumers who use Google for searches know that the first 10 non-advertising results often are from Google Maps, so if you have a business and haven't submitted it, you're losing out on potential customers.
Don't overdo it
When weaving keywords into a main page, Cutts says, some zealous Web publishers will use the term over and over again. That's called "keyword stuffing." It's a big Google no-no that can have your site removed from the index.
"After you've said it two or three times, Google has a pretty good idea — 'OK, this page has something to do with this keyword,' " he says. "Just think about the two or three phrases you want to be known for and weave that in naturally."
For blogger newbies, Cutts knows that writing (for example, posting new material) doesn't always come easy. He suggests finding ideas by visiting social news sites such as Digg and StumbleUpon, to see what people are saying about your particular topic.
Aside from that, Cutts says, new material falls into the common-sense category: It's all about your business. "If I'm a plumber in Iowa, I may want to write about some of the strange things that happen to me on the job, or the five most common ways to fix a toilet," he says. "That kind of content can get really popular, and it's a great way to get links." Folks will post your piece on one of the social media sites. And with links comes higher Google rankings.
Finally, Cutts says, there is one big misconception about getting Google visibility that he wants to clear up: In order to be found at the top of Google's rankings, you do not also have to advertise.
"One thing doesn't have to do with the other," he says.
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