Of all the SEO strategies that have sprung up in the last few years, none have gained as much repute as link baiting. Link baiting is an exciting prospect and several different variations of this method have propped up recently.
Link baiting can be defined as the process of creating content that is interesting enough to catch people’s attention.
It can be informational stuff also known as informational hooks, news hooks which provide fresh news information each time and then garner citations and links.
‘Evil hooks’ which is the process of writing something that is mean about someone or some product is also known to gather a lot of attention.
Improving link quality
While people have commonly created bait articles, you can also provide a fresh information piece and then leave it on the internet as bait. There have been articles that have picked up almost 1000 links in as less as 6 months.
A news hook is the most effective one so far. So are contradictory hooks where you contradict someone else’s opinion.
Overall, it is an extremely effective way to build your brand online and to create a reputation.
Monday, December 3, 2007
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