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Google is explicitly identifying people it understands to be content creators.  This article explains how we know that Google is recognizing content creators, why it’s important and what  SEO  professionals need to do in response. Google’s growing recognition of content creator entities I recently discovered Knowledge Panel subtitles like “Content Creator (Medicine)” and “Content Creator (Travel)” in the SERPs. This shows Google’s explicit identification of individuals as authoritative content creators within specific fields. This is a significant  E-E-A-T  development for content creators as it gives visible and meaningful proof that Google has recognized them as credible sources of information on a specific topic. It’s also a huge advantage in modern SEO, since the person’s content is more likely to appear in today’s search results and tomorrow’s AI-powered assistants. Here are some examples from the Kalicube Pro dataset (tracking over 17 million person entities) for content creator

Many redesigned websites fail to improve  SEO , often damaging existing rankings and creating challenges for SEO teams trying to recover lost traffic. This can severely affect business visibility, lead generation and sales. I have been handed many a brand new website and asked to “SEO it” when untold damage has been done and significant time and effort must be spent just to get traffic levels back where they were before the redesign.  Many articles help with  website SEO  and  how to retain SEO traffic during a redesign . There are also helpful books and frameworks for website planning. Yet, seemingly no resource combines a sensible approach to planning a new site with the retention and improvement of SEO.  This article will outline how to plan a new website effectively to retain existing traffic and create a platform to improve your SEO.  To make following along easier, you can fill out the steps in the template below: Website planning to maximize SEO [Template] Website planning and S